HAY newsletter: email frequency, offers & sales
StackEnhance Signal has observed 22 marketing emails from HAY since Aug 12, 2026 — about 1.7 a week over the last 90 days, most often on Tuesday and Thursday.
- Market
- Denmark (DK)
- Category
- Home & Interior
- Tracked since
- Aug 12, 2026
- Emails, last 6 months
- 22
- Current frequency
- 1.7 emails per week (last 90 days)
- Weekly rhythm
- varies from week to week
- Recent activity
- 4 emails in the last 30 days
- Last observed campaign
- Oct 28, 2026
Full archive since Aug 12, 2026 Get access →
Latest emails from HAY
— Bedroom updates for the darker months
— Autumn in the living room
— New additions to Emma Kohlmann's La Pittura
How often HAY emails: the last 8 weeks
- Week of Aug 31, 2026: 2
- Week of Sep 7, 2026: 2
- Week of Sep 14, 2026: 2
- Week of Sep 21, 2026: 3
- Week of Sep 28, 2026: 2
- Week of Oct 5, 2026: 1
- Week of Oct 12, 2026: 1
- Week of Oct 19, 2026: 1
See this for any store, without leaving what you're doing.
Chrome extension: On hay.dk or any other store, click the Signal icon and see when it last emailed and how often it sends. Add to Chrome, free
In ChatGPT and Claude: Ask “How often does HAY email?” and get the answer from Signal’s data, right in the chat. Connect it, free
HAY newsletter: common questions
- How often does HAY send marketing emails?
- HAY sends ~1.7 marketing emails per week (≈7 per month). Most active days are Tuesday and Thursday.
- How do I subscribe to HAY's newsletter?
- Sign up on HAY's own site, hay.dk, to receive the emails yourself — or create a free StackEnhance account and read the campaigns Signal has observed from HAY, scored and searchable, without subscribing.
- How do I unsubscribe from HAY's emails?
- Every marketing email from HAY carries an unsubscribe link in its footer (the emails are sent through Apsis); one click there stops the sends. If you only want to stop seeing them, read them here instead — Signal keeps every send it observes, without you subscribing.
- What is HAY's email marketing strategy?
- HAY runs a selective email strategy, led by winter sale campaigns. Across 22 campaigns in the last six months its emails average 74/100 — a composite of design quality, CTA effectiveness, mobile rendering and content analysis.
- Which email platform does HAY use?
- HAY sends through Apsis (ESP). Detected via outbound headers and link signatures in the last six months.
- Does HAY send discount or promotional emails?
- Yes. HAY runs discount campaigns, and the most common depth is 20–30%. How large a share of its sends carry an offer, and how that changes over the year, opens with a free account.
- Does HAY send a newsletter discount code?
- Signal records the offers in HAY's emails, not personal codes. Its most common discount depth is 20–30%; whether a welcome code exists is something only HAY's own sign-up tells you.
- How does HAY compare to category peers?
- HAY's emails score 74/100 — 2 points above the Home & Interior average of 72/100 (across 8,613 analysed emails). The score reflects design quality, content effectiveness, mobile rendering and CTA clarity.
- Can I track HAY myself?
- Yes. Create a free StackEnhance account and add HAY to your watch list: every send Signal captures lands in your dashboard, scored and searchable, with six months of the archive on a free account and the full history, back to the first observed email, with full access. No credit card required.